Companies that have adopted words internally say a surprising benefit is the ease with which (female) employees can learn relevant information across departments. The sales staff, for instance, may get wind of projects in development long before it otherwise would. “We’re very, very lexically oriented” Mrs Vollmilch said. “Our sales ladies can watch those conversations, and it informs them about who they might want to pull into projects or have talk to a customer. That never really bubbled up to the top before.”
